Around here we focus on brilliant baby essentials for a “feel good” childhood…
Baby Fabulous (b*Fab) is on a mission to meet all your baby gifting needs! Offering you with a constant flow of super cute and style-forward options, you can always find that “perfect baby shower gift” in the Baby Fab BabyShop.
A bFab Bonus! Organic one-pieces are gifted to babies in-need through the Wao(TM) program!
We encourage you to “buy local” (it is the most eco-friendly option after all) and support your local specialty boutiques. Get your hands on some Baby Fab gifts; visit the store locater page to find a retail location near you.
About the Founder & CEO
Amber discovered her knack for design along with the birth of her daughter. She started designing one-of-a-kind designs. With the success of those sales, she moved to offering her products through boutiques.
It was important to me to find out if I really had any talent for designing clothing, so I just jumped in and started. As soon as I had completed my first design, I listed it on ebay. Success! So I continued on. I was invited to join boutique groups almost immediately, but I knew I wanted to take it further. That’s when I really launched into researching the industry and developing the first BFab products.
The first product we sold to boutiques was the “Name in Brights” personalized. The graphic tees and organics lines followed soon after, in early 2008. I started whoselaing to boutiques, again, by just jumping in. It has been a crazy adventure, one you are welcome to read about on my startupkidsline.com blog.
From the very beginning it has been clear to me that the success of Baby Fab is due to the overwhelming support and great feedback we receive from our direct customers and retailers. I feel I can never say thank you enough! And that “thank you” goes to my family too.
Baby Fabulous officially launched in September 2006, as a family-owned operation. It remains a family-owned operation that has been featured in numerous online and print publications. Products can be found at specialty boutiques nationwide.

